For years we’ve heard from job candidates who’ve been frustrated by the lack of feedback or any type of response following an interview with a prospective employer.  Recently, however, we’re hearing this even more from the employer side.  Why?  Could it be karma?  Is it that the past lack of follow up from employers over the years has compelled candidates to become apathetic to their need for follow up (or even showing up)?  One thing is certain.  If your candidate stops responding – you’re no longer their first choice, period.  Not only are you not their first choice but you’re not even worth the time it takes to respond to a text, email, phone call, etc….  In our experience a long, cumbersome hiring process is one sure way to cause candidates to lose interest.  Frequently candidates have more than one opportunity in their pipeline at once, so employers should do their best to streamline their hiring processes by involving only those who necessary and by keeping candidates engaged by keeping communication active.  Be sure to put your best foot forward in the interview process, highlight your company’s culture and walk your talk.  Keep the process moving forward and finally, by all means, don’t even think about low-balling the offer.  These are just a few things you can do to improve your candidate retention rate by becoming and employer of choice.  Happy hiring!